What Does Cost Per Action Mean? Your Key to Advertising Success
Cost per action (cpa) is a metric used by advertisers to measure the cost of acquiring a customer who performs a specific action, such as making a purchase or submitting a form. Essentially, cpa measures the effectiveness and efficiency of a marketing campaign. Cpa is an essential aspect of digital marketing, enabling advertisers to accurately …
What Does Cost Per Action Mean? Your Key to Advertising Success Read More »